Tried and Tested Event Branding Ideas To Get Your Brand Noticed

Looking for some tried and tested event branding ideas to get your brand noticed and remembered for all the right reasons? Event branding plays a vital role in building brand image and it’s also a great way to promote products, services, and interact with new and existing clients, so when putting one together you need to make sure it’s a brilliant one.

Create a photo booth

Photo booths are all the rage these days and guests are far more likely to share images involving an original or exciting photo op on social media, increasing brand exposure. You can be guaranteed that those pictures will be on Facebook, Twitter and Instagram within minutes after taken.

Social media # marketing

Don’t just inform customers before the event, also let them see it or read about it via # marketing on Facebook, Twitter and Instagram. Creating a # campaign is an excellent opportunity to generate buzz, create awareness and get your event out on the streets, during and after the event. Send # tweets or share # pictures during the event.

Vehicle branding

Vehicle branding has become the first choice of marketing for many brands worldwide. With conventional marketing practices taking the back seat, many are choosing vehicle branding because of its much wider reach. Not only can a quality vinyl wrap emphasize your brand and identity to those attending the event, but it also creates an unforgettable marketing opportunity.

Create a pop-up bar or kiosk

While e-commerce might be a huge part of the future of retail, pop-ups are shaking up the retail world, fast and furiously. Once considered as a low-key tactic to sell products and meet new customers, pop-ups have exploded into a huge money spinner and a fantastic branding opportunity. A master selling tool that works as a three-dimensional branded billboard, pop-ups have huge potential to generate the attention required to capture and engage an
audience.

Branded giveaways

Who doesn’t love gifts? While it’s true that branding strategies have evolved over the years, there are still two golden rules for marketing: get your brand noticed and get it out on the streets. Branded giveaways offer a brilliant opportunity to keep your brand fresh in the minds of potential customers. So send your employees and loyal customer’s home with a branded gift they can use at work or at home like pens, coffee mugs, fridge magnets, notepads, and the list goes on.

Your brand is your biggest selling point and it needs as much exposure as it can get. Whether you’re a start-up or a business looking to reinvent your image, it’s imperative you come up with creative ways to develop brand awareness – and event branding never fails.